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JIMMY BUFFETT TO BRING RADIO MARGARITAVILLE EXCLUSIVELY TO SIRIUS SATELLITE RADIO
05-10-2005
NEW YORK (May 10, 2005) - Singer/songwriter/author Jimmy Buffett and SIRIUS Satellite Radio (NASDAQ: SIRI) today announced an agreement to present a Radio Margaritaville music channel exclusively for SIRIUS subscribers. The new 24-hour channel, featuring a wide variety of music, live broadcasts of Buffett's concerts and other unique programs, will debut this summer.
"I first listened to SIRIUS' incredible programming in my car and my boat," said Jimmy Buffett. "We designed Radio Margaritaville after the old pirate radio stations that sat offshore and played what they wanted. When I saw how SIRIUS is changing the way radio is being heard, I welcomed the opportunity for Radio Margaritaville to join them."
"Margaritaville is more than just great music - it's a lifestyle," said Scott Greenstein, SIRIUS President of Entertainment and Sports. "Our subscribers requested more of Jimmy Buffett. With this new channel, we'll bring them not just his tunes, but the music Jimmy listens to himself. Jimmy's impeccable sense of what his audiences love and enjoy will now come to life for SIRIUS subscribers, who will be able to enjoy it wherever and whenever they want."
Jimmy Buffett launched Radio Margaritaville in 1998 as an Internet-only channel, which will still be available at www.radiomargaritaville.com . Now, for the first time, Jimmy Buffett fans across America can hear the channel in their cars, on their boats and on the go by becoming SIRIUS subscribers.
SIRIUS will also broadcast Radio Margaritaville live on a regular basis from a studio located at Buffett's Margaritaville restaurant at Universal City Walk in Orlando, Florida. The channel is expected to broadcast from its other Margaritaville Cafes and Restaurants currently located in Key West, New Orleans, Las Vegas, Jamaica and Cancun.
As one of today's most successful artists, Jimmy Buffett performs sold-out concerts worldwide and has recorded forty records, most of which have gone gold, platinum or multi-platinum. Jimmy's newest CD, License To Chill, which debuted at #1 on both the Pop and Country charts, was the first number one record of his career, spent 15 weeks in the Top 10 of the Billboard Country Albums Chart, and has been certified platinum by the RIAA.
Also an author, Jimmy's new novel, A Salty Piece Of Land, was released and immediately entered the New York Times Bestseller List. The New York Times said it "is very possibly Buffett's best work to date." With Jimmy's three previous No. 1 bestsellers, he is one of only six authors in the history of the New York Times Bestseller List to have reached No. 1 on both their fiction and non-fiction lists.
The arrangement with Jimmy Buffett is the latest SIRIUS endeavor to provide its subscribers with unique, proprietary content featuring some of the most popular and intriguing personalities in entertainment.
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*fact: The Sirius Advertising blitz has started.
All statements contained are not verified for their accuracy. The statements may or may not be true and therefore are not to be relied on.
For entertainment purposes only.
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